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Apple Magic Keyboard Drops Below Black Friday Pricing on Amazon, Not at the Official Store

The USB-C Magic Keyboard speeds up your typing on everything from iPhones to the newest MacBooks.
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The Apple Magic Keyboard is down to $80 at Amazon, off from its $99 regular price. The 19% discount might not seem overly magical at first glance, but the Magic Keyboard doesn’t see a lot of price movement, and $80 is a legitimate low if you’ve been waiting on one. It didn’t make its first foray to this all-time low price until this past April, and hasn’t dipped any lower since.

This is the USB-C model, bringing the Magic Keyboard into step with Apple’s transition away from Lightning on its peripherals. The most useful difference is that the charge cable is now the same one you’re already carrying for your MacBook, iPad, or iPhone, and not the separate dedicated cable that Lightning demanded. Charging is handled via USB-C, and once the battery is topped off, you get about a month of wireless use on a full charge. Pairing is automatic with a Mac once you plug in to connect the first time, and it stays connected over Bluetooth from there.

See at Amazon

Keys to the Kingdom

The keyboard itself is the reason it’s been so tenacious about staying at full price. Apple’s scissor-switch mechanism delivers 1mm of key travel with what the company calls “optimized key stability,” a techy way to say that the keys feel consistent across the entire surface rather than mushy at the corners. For people who spend actual hours at a keyboard, that consistency matters more than any spec on the sheet. The layout includes hotkeys and media controls, and the profile is thin enough that wrist fatigue over a long session is less of a concern than it is with taller keyboards.

The Magic Keyboard’s compatibility covers nearly the entire Apple ecosystem. The list runs from the current MacBook Air M5 and MacBook Pro M5 down through iPads going back several generations, iPhones from the XS forward, and even the 7th-gen iPod touch. (Remember those?) If it’s a current Apple device, it’s almost certainly on the compatibility list. The keyboard is also listed as compatible with Apple Vision Pro, for users who need a physical input option with that hardware.

All Steak, No Sizzle

The Magic Keyboard doesn’t waste time with any flashy tricks. There’s no per-key RGB, no programmable macro layer, no mechanical switch options. It is an exceptionally well-built wireless keyboard with a long battery life and a layout Apple has refined over multiple generations, and it connects to Apple devices the way Apple devices connect to each other: automatically and without drama. For users who’ve been relying on a built-in MacBook keyboard and want a desk-based alternative, or who need a standalone keyboard for an iMac or Mac mini setup, this is the obvious choice inside the Apple ecosystem.

Amazon’s $80 sale price means you’re paying $19 less than list for a keyboard that regularly sells like crazy without discounts, because it doesn’t need them to move. The 19% saving means more on a product with a long useful life. If you’ve been waiting for any movement on the price before pulling the trigger, this is likely as good as it gets without an out-of-left-field sale event.

See at Amazon

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